Just try to follow the steps:
1. Choose a market or niche where you, with your knowledge, could potentially dominate it.
2. You must poll your target market with a few questions to see what it is they are willing to buy:
- Create a list of product ideas that you are willing to create. The initial list can be as long as you wish, and then narrow it down to 3-5 ideas
- Survey as many people as you can to see which product the majority of your market wants. Start to delete from the list the products which don’t have a market. (this is a very important step – have patience with this one!)
- create a survey with questions in a web site, keep it for 2-3 month
- create a free report on the topic
- use Google Adwords to send targeted traffic to the surveyCreate an account at: http://adwords.google.com
3. Create your Info Product
Just my thoughts:
- create an e-Book or an on-line course, do not create a Book
- creating a digital Info Product will give you the power of instant recognition
- a “how to” course is the most wanted selling product because you show people how to solve a “problem” they have
4. Packaging your Info Product
If you create an e-Book or an on-line course, you have it now as an Microsoft Word document.
You must transform this document in an Info Prod, to do so, you need:
- to convert Word document on PDF file, I highly recommend http://www.PDF995.com/
- if you want a viral PDF, I recommend http://www.pdf-inferno.com/
5. What if you decide that you personally cannot write the info Product you have in mind.
You can outsource it. The places I recommend are:
6. If you want to get Private Label Rights, get Info from: http://www.PrivateLabelBlog.com
7. If you need a domain, go http://www.godaddy.com (they will give you a domain for just $8.00)
8. Now you have to create your Niche Sales site.
When you do it, please have in mind 3 important Internet advantages that you must use as well:
- the ability to reach millions of people from you own home
- the ability to offer automated delivery and instant access to your products
- the ability to automate your entire sales, advertising and follow-up
To sell on-line, you have to learn how to do:
- your sales letter
- your ordering system
- your backend sales process
The sales letter is the root of your success, I’ll give you some mandatory elements:
- action – oriented sentences
- use powerful verbs
- tell a story
- good head line
- bulleted benefits
- offer money back guaranty
- offer bonuses for free to get action
- audio testimonials
- videos
Ordering System can be:
- Shopping cards
- 3dr party processors
- Your merchant account
- Form mails
You also need a system which will process Credit Cards in real time.
If you are an eBayer, you have at list Premier PayPay account which will do it for you, if you don't have a PayPal account, sign up for one:
In a nut shall, these are all the elements you need.
To your success
Michaela Cernescu
PS Now I’ll fly to Las Vegas to be part of eBay live, in the next blog I’ll share with you news, information from this event.
